RESOURCES FOR CAREER COACHES
Your Brand Evolution Plan: Remain Uniquely Relevant & Valuable
By William Arruda
Dear MBA Career Coach: All your students want to know what they need to do to get from where they are to where they want to go. This is particularly challenging for career switchers, who want to move to a function or industry that is not in their job history. William Arruda, personal branding guru who works with corporate executives on this very same question, presents a 3-step roadmap that is part of the Beyond B-School Career Change Boot Camp. The one-hour presentation recording is here: Duration: 54:21 Download Summary