Kate Paine helps executives and entrepreneurs stand out online so they become a recognized authority in their marketplace and a respected asset to their company and clients. Kate uses her journalism and marketing skills to tease out her clients' personal story and position them as experts or thought leaders both online and off. Discovering an individual's story makes her expertise uncommon in the world of online personal promotion. She speaks at national marketing and writing conferences, and teaches Linkedln for corporate sales training retreats.
Both your resume and your LinkedIn profile are designed to market a specific type of value you want to offer to a company, and they each need to do it in specific ways. If your resume and LinkedIn profile are not properly aligned, that’s a red flag to recruiters and HR managers. If they are not properly aspirational, they’ll end up marketing you in the wrong way or for the wrong roles. In this jam-packed webinar, you’ll hear personal branding expert Ross Macpherson tackle these two tricky but critical resume and LinkedIn strategies. . . get them right and you’ll get traction for the right opportunities . . . get them wrong, and your job search spins its wheels and won’t yield the results you deserve.
If there is one thing that is certain in 2018, it's that CHANGE will be CONSTANT. In fact, the pace of change and disruption in business is only likely to increase in the months and years ahead! As career coaches, it is important that we teach our MBA students the skills they need to manage change in the job market and throughout their careers in business. To start 2018, it’s a good time to learn how to effectively coach our clients to overcome their fear of change and to embrace change as progress they will love.
Weak communications skills is a major obstacle for many international students to succeed in the job market. And career communications improvements are difficult to teach. The good news is that with an expert trainer, international students can learn quick fixes that make a big difference in career advancement. That’s why Beyond B-School is partnering with Eclasstics, the expert teachers of career communications for English-as-a-second-language students.
A recent Korn-Ferry study revealed that 71% of companies surveyed use video interviewing platforms for their hiring (Goldman Sachs, JPMorgan Chase, Johnson & Johnson, and many others). But companies are not just using video at the interview stage. They’re now using video at the application stage and applying cognitive assessment software to analyze the content of candidate responses. It’s ATS (Applicant Tracking System) keyword scanning on steroids! Hear directly from Zania Mauricette, Acting Director of Career Education at the Rotman School of Management, University of Toronto, how the Rotman School is preparing their MBAs to be “video ready. Also, hear insights on strong video messaging from personal branding expert Ross Macpherson and details on how the technology works from Catharine Fennell, a leading vendor and expert in this video interviewing space. This webinar is a repeat of the presentation the three presenters gave this past June at the MBACSEA Global Conference in San Francisco.
As a career coach of international students, you know most of them need to improve their communication skills if employers are going to consider them for employment. For a business school career services team without formal training in teaching English as a second language, preparing international students for the U.S. job search is a challenge. What can you do to help international students make fast improvements in their oral and written communications to excel in the U.S. job market? In this webinar, a professional communications teacher for international business students will present techniques you can immediately give your international students to help them quickly learn how to communicate effectively in professional situations, both in-person and in writing.
Career coaching for international students requires dedicated time, energy and creativity. Now add the pressure from the uncertainty around the potential changes in U.S. work authorization laws. Increasingly, career coaching for both international MBA and MS students must maintain a global perspective, going beyond the search for U.S.-based employment. This presentation provides a new take on programming that is both cost effective and high impact, and provides international students with the individualized attention they need. Learn how to conduct workshops and coaching sessions that meet individual MBA and MS student goals. Included in the webinar is a presentation of the results of a survey conducted by Beyond B-School clarifying the needs of international MS students.
Career change doesn’t have to be a crisis, and plateaus don’t have to be a problem. In fact, if change is the only constant, now more than ever as it relates to our economy, it behooves us all to get better at it. Pivoting is a mindset and a skillset, and it is one we can all get better at. This webinar for career coaches will give you techniques for working with students and alumni who are facing the question of what comes next.
LinkedIn completely redesigned their desktop User Interface over the past few months and the rollout to LinkedIn’s 500 million users was completed the end of March. LinkedIn continues to tweak certain features, has taken some tools away but replaced them others, and has improved some features to make them much more robust. If LinkedIn 2.0 is causing you confusion and frustration, then this webinar with two LinkedIn experts will show you how to take advantage of the new design and realize your online job-seeking objectives.
With the increase in online MBA programs and demand for executive and career coaching by part-time students and alumni, school deans have started to mandate career services directors to create and manage a comprehensive online career development course. In this webinar, career leaders at the University of Utah and Colorado State University graduate schools of business will present their experience with their new online career courses for MBAs. Time will be allocated for a Q&A, so bring your questions and experience to share.
Jealous of your classmates focused on consulting or banking who have a tried and true path to their dream job? Tired of having to figure out tech recruiting the hard way? Not sure if you should focus on start-ups or established technology companies or both? Jeremy Schifeling (Ross ’12, Founder/CEO of Break into Tech) has been there. After completing his MBA at the University of Michigan with a dream of working for a leading technology company, he saw first-hand how frustrating the tech recruiting experience can be. So, based on his success landing jobs and hiring MBAs at Apple, LinkedIn, and VC-backed startups, he's put together a step-by-step roadmap to help MBAs crack the tech code and shares it with MBAs at leading business schools worldwide.
To screen candidates and select new hires effectively, more and more employers are incorporating video assessment into their hiring process. Video can produce a human and authentic experience that text in a resume or LinkedIn profile simply cannot. Catharine Fennell, founder of videoBIO, will explain how her clients are using video, and, as a result, how your school can improve Employer Relations, on-campus recruiting and student interview readiness.
Successful job search and career development requires time and hard work. While MBA students do not receive a grade for this work, the ultimate promise of a great new job at graduation demands that they devote the time to decide on a career direction and generate interviews. They must be coached to own the process; the coach cannot do it for them. Learn techniques you can use to make the coaching process effective.