We purchased Beyond Business School’s MBA LinkedIn Intensive course for the entire UNC Executive MBA student population (300 students). The goal was to provide our students an in-depth learning opportunity on how to best brand themselves using LinkedIn. The course has been well received by our students. The structure of the course, with the online videos, eBook, workbook and checklist, make it easy for the students to navigate and complete the course on their own timeline. The step-by-step process helped students create a more robust LinkedIn profile. I would recommend the MBA LinkedIn Intensive course to programs that need help scaling the delivery of important topics delivered by industry thought leaders to a large student population. It was successful at UNC Kenan-Flagler.